Posts filed under ‘Events’

Thoughts on the Business Plan

The last assignment, the last commitment, the last thing to do. These are all things we might think about when turning in this business plan, however I thought of something else. I thought that this plan has the potential to define my near future. That this plan marks the start to a new beginning, a new adventure, a new direction. One of the exciting parts of this class was the opportunity to strategically prepare for our plan, and then to actually put it into action.

Presentation day was one of the best experiences of the semester! Why, because we had the chance to test our ideas our plan in the real world. That is a privilege that does not often come to university students. In fact much of our daily activities center around the imaginations of some project that has principles to teach. We work hard to win good grades, and then forget the principles that we were supposed to learn, that did not happen in this class. We had to sell our ideas, our strategy had to work, our sales pitch had to make sense, there was no safety net. Selling to outside professionals was in my mind the essential experience of learning. Metaphorically it represents the time when liquid ideas freeze into hard realities.

Working on our business plans have taught us more than just to format information in the right area. It has taught us to think about what makes our ideas stick, it has forced us consider the big picture of strategy, it has taught us the steps that need to be taken evaluate an idea. Today we turned in our plan, tomorrow we can forget it or we can take the lessons we learned and refine them into reality. I for one am ready to take the plunge.

Cold Reality

Taking the plunge into a cold Reality.


May 5, 2011 at 5:37 pm Leave a comment

Entrepreneurs Forum in Southfield – 5 FREE student passes available!

Check out this event — if you are interested, email Amanda Falkenbury at and see if she has any free passes available. This looks like it will be a great networking event!


Local business owners and aspiring entrepreneurs are invited to attend the 2011Entrepreneurs Forum. Southfield Mayor Brenda Lawrence will welcome entrepreneurs from acrossSoutheast Michigan for a day of information and networking.
The day-long event, which will take place, Friday March 18, 2011, from 9 a.m. – 4p.m., will feature educational workshops, panel discussions with leading experts in the fields of finance, business development and internet marketing, as well as networking opportunities with local leaders and business owners.
Panel guests include Nancy Grose from the Small Business Association, Brad Wyatt, Esq. from DickinsonWright PLLC, Ebony Johnson of Tech Town, Pierre N LaVoie from the Small Business Administration ofMichigan and Walt Bender, Tim Horton’s franchisee.
The afternoon session will feature breakout sessions, with relevant and informative topics for businessowners such as How to Find Capital for Your Business, Using Internet Marketing and Social Media toExplode Your Business, The Power of Email Marketing, Three Steps to Unlimited Clients and The Secrets of Savvy Networking
The event, organized by the South East Michigan Entrepreneurs Association (SEMEA) in conjunction withYMB Training Solutions, was developed “to give business owners a voice in the community. It addressesthe needs of area businesses in an effort to increase awareness and survival rates,” explains SEMEAboard member and conference speaker, Dr. ZaLonya Allen.
Registration is $25 by March 11th and $50 at the door. Registration fees include access to paneldiscussion, breakout sessions, exhibitor and vendor displays and lunch with invited guest Irv Lowenberg,Southfield City Treasurer and keynote speaker Sylvia Jordan, former Southfield city council president.Attendees will also have an opportunity to participate in Speed Networking to connect with other areabusiness owners that can help them grow their businesses.
For additional information and to register, please visit or call 248-352-0509.
The South East Michigan Entrepreneurs Association is designed to encourage Michigan residents todevelop and grow area businesses. The group meets the fourth Thursday of each month from 6:30pm –8pm at YMB Training Solutions located at 18444 W 10 Mile Road in Southfield. For more information

February 21, 2011 at 11:40 am Leave a comment

It’s all about the network

One of the greatest things that I have been exposed to since coming to Lawrence Tech is the network of people that my professors and even classmates have been able to connect me with.  Securing a job after graduation is something that everyone is nervous about, but I can honestly say that I feel prepared thanks to the networking that I’ve been able to do in school, as well as the networking events that I have coming up!

On Monday I received a call from Crain’s Detroit Business letting me know that I had won their Newsmaker of the Year Scholarship Competition!  Needless to say I was ecstatic about the money, but the opportunities that will be available for me to network at such an event are unbelievable, especially as someone who is looking into the Communications/PR/Event management field.

Additionally, I also received news that there is a Public Relations & Communications Job Fair coming up!  Needless to say there will be tons of people there who will be great networking connections.

I’m excited about my path as an entrepreneur and I’m very interested in meeting people who can help me along my journey, as well as meeting people who I may be able to help with the little bit of experience that I’ve gained thus far.  I’ve been fortunate enough to have some outstanding mentors, and I’m always on the lookout for new mentors, whose expertise I can learn from as well.

February 10, 2011 at 4:14 pm 1 comment

Community Connect For the Win

What’s better than supporting local entrepreneurial non-profits?

Entering competitions to support local entrepreneurial non-profits and winning scholarship money.

As part of the Community Connect Competition at Lawrence Tech students are challenged to come up with marketing plans and promotional videos for these organizations.  A true win-win-win situation.  Non-profits get the promotional material and planning done for major campaigns for free.  Students get real world experience.  And Lawrence Tech gets to help the community and support their students.

Fall 2010 featured Operation: Kid Equip (OKE), a Metro Detroit non-profit committed to supporting students and teachers with the donation of school supplies that they would have otherwise had to go without.  This particular non-profit challenged Lawrence Tech’s Media Communication students to come up with videos based on the idea that students who are considered to be “at-risk” are found all over Metro Detroit.  Additionally, the non-profit challenged the Business Management students to come up with a marketing plan promoting a new effort at OKE to involve local businesses by having them donate unused office supplies to the cause.

Though the Spring 2011 is yet to be announced students at Lawrence Tech are anxiously awaiting the announcement.  Because who doesn’t love (and NEED) scholarship money.  In addition to providing financial support to students, Community Connect allows students to explore entrepreneurial ventures of their own through the competition, network with successful local entrepreneurs, and to create exposure for themselves and their work.

For more information about Operation: Kid Equip check them out at or on Facebook:

January 24, 2011 at 3:31 am 4 comments

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