Meet the Judges!

April 28, 2011 at 8:52 pm Leave a comment

At the end of the semester in Creative Entrepreneurship, students present their final business plans to a group of entrepreneurs for important real-world feedback.

This semester, we are pleased to invite the following judges to campus:

Detailed information about our wonderful judges after the jump! We appreciate their time and advice!

-Dr. Evans

Terry Bean:
Chief Networking Officer
Attraction Hero
Author-The Universal Guide to Business Networking
Founder of Networked Inc
Founder of Motor City Connect

Terry’s passion is helping others succeed. He is known as many things: a professional speaker, a social media pro, a relationship marketing expert, but most importantly he brings people together.

Terry is the founder and driving force behind the fastest growing networking group in Detroit, He is also the founder of Networked Inc., a company that provides training on the concepts and benefits of online and real world networking to numerous sales teams, groups and professionals.

Terry works with numerous community leaders to make Detroit a better place. In 2009 he received the “Presidential Volunteer Service Award” from President Obama. In 2010 he was honored as a Leader and Innovator through Lawrence Tech University.

Terry holds a B.S. in Psychology and a M.A. in Business Communications from EMU. He enjoys softball, reading, writing, weight training, The Simpson’s and his 8 year old daughter, Drea.

You can learn more about, and connect with Terry here: or you can find all that info and his first book on Book two on relationship marketing is currently in the works.
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David Benjamin:
David Benjamin is Social Media Director and one of the original founders of SalesBasix, a Sales and Marketing e-Learning company based in Metro Detroit. As Social Media Director, David is responsible for all digital communications, disseminating company content, as well as sharing industry information. David creates written content for SalesBasix, such as company blogs and newsletters, and is responsible for creating Social Media modules for the company.

In addition to his position at SalesBasix, David spends time indulging in a variety of gastronomic delights in, and around, the Detroit area. He is a contributing member of The Hungry Dudes, a Detroit based group of food writers and photographers.

David also holds the position of Recruiting and Digital Communications Manager for Sales Matrix, a Michigan based sales consulting firm. David is responsible for handling recruiting efforts, as well as providing all Social Media support for Sales Matrix.

David provides consulting for both individual clients and businesses. Helping clients achieve success through the use of Social Media, David has enjoyed working with retail stores, sole practitioners, and the NFL/Ticketmaster Ticket Exchange, as well as a variety of local restaurants.

In 2009 David was honored to be invited as an advisory board member of SE MI Recruiter Connection, a professional and social network for recruiters and corporate staffing professionals in the greater Detroit/Southeast Michigan area. David is also a sought after speaker on the topics of Sales, Marketing, Social Media, and Public Relations in the Metro Detroit area.
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Scott Boone:
Scott Boone’s career is focused on applying diversity for individual growth and organizational improvement. His nationally-recognized program, Masters in Diversity Awareness, positions multicultural competency as both a personal leadership imperative and group performance catalyst. His newest program, Exploring Teamwork Essentials, is designed for college students. As a Communications and Culture Development manager at Comerica Bank, he helped to improve employee retention, operational performance, and team performance. Finally, (before most of you were born), he served in marketing and product manager roles to launch several new products.

Also a local speaker and conference presenter, Scott earned a Masters degree in Organizational Change & Development from Syracuse University, a BBA in Marketing from Miami University, and a Project Management Professional certification from the Project Management Institute.
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Eric Brown:
When Eric Brown created The Urbane Way, a cutting edge social media marketing laboratory, he considered himself a business owner first and a marketing expert second.

Brown’s background is rooted in the rental and real estate industries. He founded metro Detroit’s Urbane Apartments nine years ago, after serving as senior vice president at Village Green Companies, a major Midwest apartment developer. He established a proven track record of effectively repositioning rental properties in a way that added value for investors while enhancing the resident experience.

With his apartment company, he dared to abandon traditional marketing efforts and instead established a strong online presence. He created sites for Urbane Apartments on Myspace, Facebook, Twitter, YouTube and Flickr. Brown established the Urbane Lobby, a social network where residents could share photographs and videos and socialize. UrbaneLife online magazine took that idea one step further, targeting a specific demographic by providing fresh online content daily.

Brown’s social media marketing strategy and fearless approach to business has garnered national media attention and feature stories in Entrepreneur, Business Week, Builder, BizNet and Multifamily Executive. He was named as a Voice of Innovation in Social Media last year in Business Week magazine, has been profiled locally, and travels across the U.S. to share his story. Brown’s efforts have formed the basis of his next business venture, The Urbane Way.

Urbane has established a significant digital footprint with the following marketing and outreach mediums unmatched by any local apartment management companies.

• Twitter Following in excess of 27,000 followers
• Facebook presence in excess of 5,000 fans and followers
• On line magazine, directed at hyper local news, events and goings on in and around Detroit with a monthly readership in excess of 20,000 page views per mo
• A web site that ranks number one, page one organically for a local Google search with rental and leasing keywords and threads,
• In summary, Urbane Rocks the Web, and we have a digital arsenal to back that up.
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Pj Jacokes:
Pj is the producer of The Go Comedy! Improv Theater in Ferndale, MI, as well as the director of GoU: The Improv Academy – which teaches improvisation and sketch comedy writing to people of all ages. Pj has been a member of The Second City, Detroit’s Touring Company, The Improv Inferno, The Planet Ant Theater, and U of M’s CRLT Players. He performs weekly at Go Comedy! in a number of shows. Pj has directed a number of improvised and written shows in the area and can frequently be seen in Hungry Howies and ABC Warehouse commercials.

Pj spoke at the first TEDxDetroit held on campus at Lawrence Tech in 2009. You can see his video on Demanding Imagination here:

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Erin Rose:
Erin is the Founding Partner of Pick Mi Date and Shandy Productions. Erin is also the Founder of Positive Detroit and Positive Cities. Erin is a Board Member for Operation: Kid Equip. Erin graduated from Michigan State University with a  BA in Telecommunications, and has been a resident of Ferndale since 2007.
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Entry filed under: Guest Speaker.

Internet Marketing Social Media Marketing

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